How to Dress for Your Venus Sign—and Shop Your Zodiac Vibes

Venus represents how and what we love—including fashion. Here’s some inspo for the cozy season.

If there’s one thing TikTok fans—and, well, all of us—love is mixing personal style and astrology. TikTok is flooded with videos on how to dress like your Venus sign, including this viral explainer on how Sabrina Carpenter mastered Venus in Cancer’s essence. Here’s the thing: The state of fashion and overconsumption can make it seem nearly impossible to figure out our personal style. (We’re constantly overstimulated by micro-trends, sales, and limited-edition drops.) The birth chart, the interstellar map to one’s life and personality, is a good starting point to explore your own fashion sense without all the distractions. 

Sav Wilder, a certified astrologer and tarot reader, and personal stylist Mac Rose have you covered. Below, they share their advice for each of the Venus signs, along with fashionable recommendations. 

What does Venus represent in your birth chart?

Venus represents love and romance, but just like everything in astrology, it’s a bit more nuanced than that. Venus is how and what we love. “It’s about what we see as desirable, and how that reflects our deeper longings,” says Wilder. So it’s not just about love and relationships but what you find attractive, joyful, or meaningful. That encompasses a whole lot and leaves many different ways to interpret style. 

Should my personal style be based on my Venus sign?

Regarding style and astrology, there are two modes of thought: you go by your Venus sign or your rising sign. Venus represents aesthetics and creativity, while the rising sign represents how we present ourselves to others. Either works: every person is different, so part of the appeal is figuring out what areas of your birth chart you want to play around with. 

Wilder recommends Venus signs for inspiration. “It’s the little things that guide you to finding your aesthetic preferences, what you’re drawn to in terms of beauty and desire,” she explains. Still, that doesn’t always mean your Venus sign will dictate how you dress. You might love a particular style, but it might not be how you want to present yourself.

Meanwhile, Rose uses astrology in personal styling to communicate with clients, specifically using clients’ “big three” (their sun, moon, and rising signs). But both agree that Venus and rising work, depending on the setting or what you’re looking for. For example, rising signs can be use